The traps
- “Like our competitor.” They buy what the neighbour has, although their tasks are different.
- “Expensive means reliable.” Powerful computers for spreadsheets and email, subscriptions to features nobody uses.
- “The cheapest.” Saving on a router or a drive that later stops the whole office.
- “We’ve already invested — a pity to quit.” Paying for years for an inconvenient system because it was bought once.
- “Just in case.” Extra licences, services and subscriptions everyone forgot about.
- A decision in a hurry. Something broke — they bought the first thing the shop offered.
How to decide calmly
- Start with the task: what exactly must work and how many people use it.
- Compare 2–3 options against the task, not the advertising.
- Count the cost per year, not just the purchase price: subscriptions, maintenance, downtime.
- Review subscriptions and licences every six months.
- Keep a reserve for critical things: a backup drive, a second internet line.
Who should decide
The owner makes the decision, but together with someone who knows technology and doesn’t earn from the sale. Independent advice often saves more than it costs.
How I help
I choose equipment for the task without a mark-up on the purchase, review the office’s subscriptions and licences and say honestly what you don’t need to buy. Turnkey computers →
FAQ
Questions and answers
Do you get a commission from shops?
No. I choose for the task, and the client buys it themselves or with me — without a mark-up.
How often should office computers be replaced?
It depends on the tasks. Often replacing the drive with an SSD and adding memory is enough instead of buying new ones.
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