Articles · for business · Batumi
A landing page for a property: what it needs
Buyers in Batumi browse flats on their phones, often from another country and in their own language. A good property page answers their questions in a minute and leads to a WhatsApp message. Here is what it must have.
The first screen
- A lead photo: bright, wide, with the view if there is one.
- A headline: type, size, area — “2-bed, 68 m², New Boulevard, sea view”.
- Price (or “on request”) and WhatsApp and call buttons, visible at once.
Photos, video, floor plan
- 10–20 photos in one style: rooms, kitchen, bathroom, balcony, view, entrance, yard.
- A 30–60 second walk-through video that is easy to forward on WhatsApp.
- A floor plan with dimensions; for a complex, every flat type.
Location and building
- A map with distances: the sea, the boulevard, schools, shops, the airport.
- About the building: completion year, floors, lifts, parking, pool, security.
- Documents and purchase terms — short and honest.
Three languages and trust
English, Russian and Georgian — each language on its own URL so Google shows the right one. The agent’s photo and name, reviews and a link to the agency’s Google profile: buyers need to know who they are writing to.
Speed and Google
The page must load in 2–3 seconds on mobile data: compressed photos, no extra scripts. Title and description written for search, structured data for search engines, and a proper preview so the link looks good in WhatsApp.
FAQ
Questions and answers
How much does such a page cost?
A business-card site or property landing page is from 150 GEL; apartment photos and video from 50 GEL. You get the exact price after we talk.
One page for several flats in a complex?
Yes: a complex page with flat cards and a filter by type and price.